“…Basically our firm is a accounting and chartered accountants in Sydney. We serve the Sydney Southwest and outer city metro area. Our point of difference is that we aren’t just normal accountants and tax agents and construct financial reports, we concentrate on the business advisory side of things. So what we try to do […]
Print management is a subset of what a marketing department does. I’ve been in marketing departments for many years. So I always had the dream of setting up a print management business and had the opportunity to do so about eight years ago. We won a major contract; we still hold that client today which is very good. But eventually it gets beyond that. You can’t just have one client, you’ve got to have many clients. With a marketing degree, I’ve actually been a very poor marketer as such for my own business. I’ve been very good for other people but very poor for myself.
I always had the dream of setting up a print management business. I did so and won the first client and then you realize eighteen months later that without a multitude of clients, the business doesn’t survive. So then it lead into how do we get found? That’s how we led into knowledge of search engine optimization.
We’re a custom mobile app development company here in Melbourne, the same city as David. Obviously we develop applications for entrepreneurs and individuals, as well as businesses, which are looking for an app to develop. That is either to make some money or just to promote the business… I’m in the online space but, like any old idiot, I just googled Melbourne SEO. I’m in Melbourne and I wanted SEO, so I put the two keywords together and David was actually the first to come up. Because he had a little face there, I thought he looks pretty legitimate, someone who is wiling to put their face behind their name.
Reid Cycles is a Melbourne-based family business. We started about six years ago just out of the current director’s garage selling bikes on ebay. Things started to progress from there. He’s opened a few stores. We’ve got one in Melbourne, one in Sydney and one in Brisbane. Things are really just starting to take off. We specialize in ladies’ vintage bikes, single speeds, that sort of thing, inner city urban type bikes. We’re about to expand into mountain bikes and a few other things as well.
I’m a psychologist working in Melbourne, mostly around the inner city. I work with people with depression, anxiety, anger, things like this… Part of it was other psychology firms have noticed that it’s an old industry and it was important to start using these new technologies. Also as a young person in the industry, I felt it was important to hit my target demographic. I felt it was important to think, I did the best I could and didn’t just use the old methods and get a bit more dynamic.
We were advertising in local papers, Yellow Pages. We did have a website, but we’d never really done anything with it because it wasn’t a great site. Once the clientele started dropping down from Yellow Pages and other advertising, we knew that the Internet was where we had to make our goal. So we had a new website designed, unfortunately by a company that took ages. By the time that was up and running, we chose to use Melbourne SEO to boost our optimization. We’ve been doing that for six months now and it has probably doubled the amount of people visiting the site in a really short period of time. Most of those clients are coming forward as patients.
We started in 1986, primarily to help people coming back into the workforce after having children and so on, they’ve been out of the workforce for some time. So we set up to help them become au fait with the new technologies that were coming in at that stage so that they were employable again and it’s grown from there.
We do a lot of web design for small businesses. We also offer the suite of Internet marketing services such as SEO and email marketing and things like that. We can also sort out their other graphic design elements like branding and so on.
Because you had been so open in the videos talking about the things that other people turn into ebooks and make money, it was a pretty easy step for me to go ahead and just click the Buy Now button…You don’t only have The SEO Method as download and a video coaching program but you also do the outsourcing.