I’m Alex from KidSpot.com.au – Australia’s largest parenting website. We reach over 1.2 million browsers every single month, nearly 9,000,000 to 10,000,000 page impressions a month at the moment. So we have a large community of parents and we’re also a large content provider. SEO is a skill that is quite hard to embrace in this day and age. The rules seem to change faster than our skills do. To get an up-to-date brief of exactly what we need to know and where we need to go moving forward to success is really key to our business.